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Thought Experiment 61: Mozzarella Moon

8/8/2016

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Picture
See? Wallace and Gromit had an excellent picnic of cheese on the moon.
How do we know what we know? And why are some conspiracy theories so darn stubborn? Check out this one for example.

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     The moon is made of cheese — mozzarella, to be precise. By saying that, I may have signed my own death warrant. You see, they don't want us to know. They'll claim I'm mad. But as Kurosawa said, "In a mad world, only the mad are sane."
     "But men have walked on the moon," you say. Wrong. It was all a fake, filmed in a studio by NASA. Haven't you seen the movie Capricorn One? If it weren't for lawyers, that would have been billed as a documentary.
     "But other non-manned trips have been made to the moon." Most of them were fakes too. Some weren't, and those were the ones that brought back samples proving the mozzarella theory. But of course, the evidence has been suppressed.
     "But people can look at the moon through telescopes." Right, and you're telling me that you can tell from that whether the moon is hard rock or soft cheese?
     "But if this were true, surely it would have got out." Would you keep quiet, perhaps getting paid off handsomely; or be killed or discredited as a madman?
     Think about it: how else would Elvis be able to stay alive up there if he didn't have an endless supply of cheese?

Baggini, J., The Pig That Wants to Be Eaten, 2005, p. 181.
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What do you think? How have you confronted strange beliefs in the past? What worked or didn't? I'll be back on Friday to discuss.
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